Our Services
We believe that all businesses, regardless of size, deserve top-tier marketing leadership to help them tell and share their unique stories, drive company growth, and make a lasting impact.
We work closely with company leadership to transform their vision into actionable marketing strategies, build high-performing teams, and drive measurable results that align with company KPIs.
Our flexible engagement levels, including Fractional CMO services, provide targeted expertise tailored to your business needs.
What We Do Best
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Marketing Leadership
For businesses without dedicated marketing leadership, KilnCo partners closely with company leadership to understand their short- and long-term goals, then brings the expertise to build, develop, and elevate high-performing teams that deliver results.
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Includes:
Team audits, assessments, and reorganization, with hiring support as needed
Strategic planning, goal setting, prioritization, and performance reporting
Sales, product, and marketing alignment to drive collaboration and results
Marketing tools and technology recommendations, including implementation support
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Marketing Strategy
Flawless execution isn’t worth the effort if it’s not mapped to a cohesive, overarching strategy. KilnCo delivers the strategic framework that aligns marketing efforts with your business goals, ensuring that every initiative is purposeful and impactful… and, of course, executed flawlessly.
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Includes:
Strategic short- and long-term marketing planning, with KPI development and tracking
Go-to-market strategies for product, service, or company launches
Growth strategies through demand generation, sales enablement, and advertising
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Branding
Strong brands are built on clear values and an identity that resonates in the marketplace. Whether you’re looking to refine your branding, sharpen your positioning, or increase brand awareness, KilnCo will leverage deep B2B brand strategy to help you create a distinct, memorable brand that drives impact and growth.
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Includes:
Brand audits, strategy, and identity development
Rebranding, company positioning, and core messaging frameworks
Value propositions and differentiation strategies
Website audits and revamps
Brand awareness and equity strategies to build long-term recognition
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Communications & Content
Compelling storytelling with a clear point of view is essential for driving internal alignment and market visibility. KilnCo partners with businesses to craft thought leadership strategies that build credibility, engage audiences, and guide prospects through the funnel.
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Includes:
Internal and external communication strategies
Content strategy and planning, including SEO, PR, social media and event keynotes
Website strategy to align messaging and drive engagement
Flexible Engagement Levels to Fit Your Business Needs.
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Our fractional CMO model enables businesses to access the same strategic expertise as a full-time CMO without the long-term commitment or high overhead costs. We provide senior-level marketing insight, delivered flexibly, to drive impactful, customized solutions at the pace your business needs.
Scope: Minimum 3-month engagement
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When you need a consistent sounding board for decision-making or expert marketing guidance without hands-on execution, the Marketing Advisor role is right for you.
Scope: Minimum 6-month engagement
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Perfect for when your team is stretched thin and timelines are tight, but you need it done, and you need it done right. While KilnCo specializes in marketing strategy and leadership, Megan is incredibly hands-on and loves to roll up her sleeves to conceptualize and complete critical projects.
Scope: Standalone engagement
